Ten areas. One honest picture of where your business actually stands — not where you hope it does.
01
Strategy & Direction
A written plan driving your decisions — or reacting to whatever walks through the door?
02
People & Culture
Right people, right seats — or carrying underperformers while your best people drift?
03
Systems & Operations
Documented, repeatable processes — or tribal knowledge walking out the door every night?
04
Sales & Revenue
Tracking booked business, pipeline, and backlog — or still just waiting on referrals?
05
Marketing & Visibility
Hitting your marketing goals each quarter — or is it still an afterthought when sales slow down?
06
Financial Command
Cash position, gross margin, net profit — in control, or flying blind until the accountant calls?
07
KPIs & Scorecard
A short list of metrics that actually drive decisions — not a dashboard nobody reads.
08
Execution & Rhythm
Quarterly reviews on autopilot — or good intentions that never quite make it onto the calendar?
09
Technology & Tools
Using what you pay for, data backed up, access controls in place — or paying for software nobody opens?
10
Owner Independence
Can the business run a full week without you? Or are you still the one holding it all together?